Salisbury University

What you'll study

The programme combines a core business curriculum with a focused sequence of management and operations courses and general education requirements. Core topics include accounting, finance, marketing, management theory, business law and information systems, giving you a well-rounded grounding in functional business disciplines.

Specialist management and operations modules typically cover operations management, supply chain and logistics, quality management, project management, process improvement (including Lean and Six Sigma principles), procurement and purchasing, production planning, operations research and business analytics. Coursework emphasises applied problem solving—students use case studies, simulation tools, statistical techniques and spreadsheets to model real operational challenges.

Students also take a strategic management or capstone course that synthesises learning across finance, marketing and operations, and have opportunities to choose electives in areas such as entrepreneurship, human resource management, information systems or sustainability in operations. Many programmes encourage experiential learning through internships, applied projects with regional employers, and student-run organisations.

Typical structure

• General education / liberal arts foundation in the first years
• Lower-division introductory business courses (economics, accounting, statistics)
• Upper-division major courses in management and operations
• Capstone or integrative strategy course
• Optional internship or practicum and elective courses for specialisation

Entry requirements

Applicants need an accredited secondary school diploma or equivalent. Salisbury University considers a combination of academic performance, strength of curriculum and other supporting information. Successful applicants typically present a solid record in college-preparatory courses; mathematics at high-school level is strongly recommended because of the quantitative nature of many operations modules.

For applicants using qualifications such as A-levels, IB, or international secondary credentials, typical offers reflect comparable academic achievement and relevant subject background. Transfer students are admitted on the basis of college transcripts and transfer credit evaluations; prerequisite coursework in introductory business, statistics or mathematics may be required for upper-division standing. English-language proficiency proof is needed for non-native speakers according to university policy.

Career prospects

Graduates with a BBA in Management and Operations are prepared for roles that require organising resources, improving processes and managing day-to-day activities across service and manufacturing sectors. Common entry-level job titles include operations coordinator, logistics analyst, supply chain specialist, production planner, procurement assistant and project coordinator.

With experience, alumni progress into positions such as operations manager, supply chain manager, plant manager, continuous improvement specialist, operations consultant or director of logistics. The quantitative, analytical and managerial skills from this degree also provide a foundation for careers in business analysis, management consulting and programme or project management. Many graduates pursue professional certifications (for example in supply chain, project management or quality assurance) or further study such as an MBA to advance into senior leadership roles.

Why study at Salisbury University

Salisbury University offers a personalised learning environment with relatively small class sizes, allowing close interaction with faculty who combine academic expertise and practical experience. The Perdue School of Business integrates applied learning through internships, industry projects and partnerships with regional employers across the Delmarva peninsula and nearby metropolitan areas, giving students opportunities for hands-on experience.

Students benefit from career services, student clubs related to business and supply chain, and opportunities to work on multidisciplinary teams. The programme’s curriculum balances technical operations knowledge with leadership and communication skills employers demand, making it a practical choice for students seeking a career-focused business education.