Syracuse University

What you'll study

This programme blends theoretical and practical learning to give you a comprehensive understanding of media systems, audiences and production processes. Core topics typically include media theory and history, media law and ethics, research methods for communication, audience analysis and the social impact of media. Practical modules often cover digital and multimedia storytelling, audio and video production, social media strategy, data-driven communication and interactive media design.

• Media theory and criticism: study of foundational and contemporary approaches to understanding media institutions, representation and ideology.
• Research and methods: quantitative and qualitative approaches to media research, including survey design, content analysis and ethnographic methods.
• Production skills: hands-on units in video/audio production, editing, multimedia journalism and short-form content for online platforms.
• Digital and social media: strategy, analytics and best practice for audience engagement across platforms.
• Law, ethics and policy: legal frameworks, ethical decision-making and regulatory issues affecting media practice.
• Capstone and internship: opportunities for a final project, portfolio development and workplace placements with media organisations.

Entry requirements

Admission to Syracuse University is competitive and based on an assessment of your overall academic record and extracurricular achievements. Typical expectations include a strong secondary-school credential and evidence of effective written and oral communication skills. Admissions processes may consider standardised test scores where submitted, but requirements can vary.

Applicants interested in production-focused pathways are encouraged to submit a portfolio of work or examples of digital projects when available. You should also provide a personal statement that explains your interest in media and communication, and one or more academic or professional references when requested by the university.

Career prospects

Graduates of Communication and Media Studies move into a wide range of roles across media, cultural and corporate sectors. The programme develops transferable skills in critical thinking, research, storytelling and multimedia production that employers value.

• Digital content producer, multimedia journalist or video producer
• Social media manager, community manager or digital strategist
• Public relations or corporate communications specialist
• Media analyst, audience researcher or communications consultant
• Advertising account executive or creative producer
• Further study in media research, law, public policy or specialised professional programmes

Why study at Syracuse University

Syracuse University is home to respected communications teaching and strong industry connections, offering students access to high-quality faculty, practical facilities and a large alumni network in media professions. The university emphasises experiential learning, so students benefit from production studios, editing suites and opportunities for internships with media organisations in Syracuse, New York City and beyond.

The institution encourages interdisciplinary study, enabling students to complement media work with courses in politics, business, information studies or arts. Career services and faculty mentorship support career planning and placement, helping graduates move into media, communications and related fields.