The Bachelor in Business, Management, Marketing, and Related Support Services at Roger Williams University is a broad-based undergraduate programme that develops practical management, marketing and analytical skills for careers across private, public and non-profit sectors. It suits students who want a career-focused business education with hands-on learning, internships and opportunities to specialise or pursue entrepreneurial projects.
What you'll study
This degree combines core business fundamentals with applied learning. You will study accounting, finance, marketing, organisational behaviour and management alongside quantitative methods and business law. The curriculum emphasises decision-making, communication and ethical leadership, and offers opportunities to focus on areas such as marketing strategy, entrepreneurship, human resource management, supply chain and data analytics.
- Core modules: Principles of Management, Financial Accounting, Managerial Finance, Marketing Principles, Business Law and Ethics
- Analytical and quantitative skills: Statistics for Business, Data Analysis for Managers, Operations Management
- Specialist options: Digital Marketing, Consumer Behaviour, Entrepreneurship and New Venture Creation, Human Resource Management, Supply Chain and Logistics
- Practical learning: Experiential projects, consulting assignments with local businesses, and a capstone strategic management or applied business project
- Professional development: Internship or co-op placement, career workshops and networking with industry partners
- Global learning: Study abroad options and international business modules to support careers in global markets
Entry requirements
Applicants are typically expected to hold a recognised secondary school diploma. Successful candidates will demonstrate readiness for collegiate study in core subjects such as mathematics and English. Standardised test scores (SAT/ACT) may be optional; check the university's admissions guidance for current policies.
- Academic preparation: Secondary school diploma or equivalent with a record of solid achievement, particularly in mathematics and English
- English language proficiency: International applicants must meet the university's English-language requirements, usually via recognised tests such as TOEFL or IELTS, unless exempt
- Supporting materials: Personal statement outlining interest in business, plus transcripts; letters of recommendation and a résumé may strengthen an application
- Advanced standing: College credits, AP/IB scores or transfer credits may be considered for placement into higher-level courses
Career prospects
Graduates enter a wide range of roles where business knowledge and practical skills are valued. The programme prepares students for operational, managerial and specialist positions, or for further study in business or related fields.
- Typical entry-level roles: Marketing coordinator, sales representative, business analyst, human resources assistant, operations coordinator
- Mid-career pathways: Product or brand manager, operations manager, financial analyst, management consultant, supply chain manager
- Entrepreneurial routes: Start-up founder, small business owner or roles in incubators and accelerator programmes
- Further study: Graduates often pursue professional certifications or postgraduate degrees such as an MBA or specialised master's in finance, marketing or supply chain
- Employers and sectors: Opportunities exist in finance, technology, healthcare, retail, manufacturing, non-profits and government agencies
Why study at Roger Williams University
Roger Williams University combines a liberal arts foundation with career-oriented business education and a strong emphasis on experiential learning. Small class sizes mean personalised attention from faculty who balance academic expertise with real-world experience.
- Hands-on learning: Consulting projects, internships, practicum courses and a capstone that connect classroom theory to workplace problems
- Career support: Dedicated career services, employer partnerships and campus recruiting to help secure internships and graduate roles
- Location and network: Proximity to Providence and access to New England business markets provide internship and networking advantages
- Student opportunities: Student-run business clubs, entrepreneurship resources and study abroad options to broaden experience
- Flexible pathways: Options to minor or double-major in complementary subjects such as economics, finance or communication
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