Ferris State University

What you'll study

The programme combines technical instruction in audio, video and systems integration with creative training in storytelling, editing and production. Core areas typically include:

• Fundamentals of audio and video production: camera operation, lighting, location sound, microphones, and multi-camera workflows.
• Post-production and editing: non-linear editing, colour correction, sound design, motion graphics and file-based delivery standards.
• Broadcast and streaming technologies: signal flow, encoding, transmission, live streaming platforms and studio operations.
• AV systems and networking: system design, installation, control systems, digital audio networking (AoIP) and the basics of IT for media.
• Media writing and production planning: scriptwriting, producing, project management and legal/ethical considerations for media.
• Applied learning: lab courses, practicum assignments, capstone projects and team-based productions that build a professional portfolio.

Students also complete general education requirements that support communication, critical thinking and business skills. Instruction emphasises industry-standard hardware and software, safety on set, workflows for current distribution platforms and portfolio development for job placement.

Entry requirements

Applicants should hold an accredited secondary school diploma or equivalent. Typical admissions materials include official transcripts and a completed application. Mature applicants with relevant work experience or post-secondary credits may be considered through Ferris State's standard admissions pathways.

International applicants must demonstrate English language proficiency through recognised tests or equivalent documentation accepted by the university. While a formal portfolio is not always required, applicants with samples of video/audio work or related projects can strengthen their application. Applicants should be prepared to meet any programme-specific technical standards and safety requirements.

Career prospects

Graduates are prepared for a range of technical and creative roles across media, events and corporate communications. Common positions include:

• Broadcast technician, studio operator or camera operator
• Videographer, video editor or post-production specialist
• Audio engineer, live sound technician or sound designer
• AV systems technician, integrator or support specialist for corporate and educational environments
• Production coordinator, assistant producer or multimedia content creator for web and social platforms

Alumni also move into related areas such as event production, media project management, sales and technical support for audiovisual manufacturers, or continue to specialised graduate study. The programme's emphasis on hands-on training and internships helps graduates build a portfolio and professional network for entry into the industry.

Why study at Ferris State University

Ferris State offers a practical, career-focused approach with access to studios, control rooms and production labs equipped with current industry tools. The faculty bring professional experience in broadcast and AV fields and mentor students through real-world projects. Strong links with regional employers, internship opportunities and campus career services support transition to employment. Small class sizes in lab-based courses allow personalised instruction and collaborative project work that develops both technical competence and workplace-ready soft skills.