University of Minnesota

What you'll study

This programme combines practical production training with theory and industry context. Core studio and lab work covers audio production, multi‑camera video production, field production, nonlinear editing, live broadcast operations and studio lighting. You will study storytelling and scriptwriting for both short‑form and long‑form formats, digital and mobile storytelling, podcasting, and documentary techniques.

Complementing production skills are modules in media law and ethics, audience research and analytics, media convergence, and visual communication. Courses often include a practicum or production sequence where you contribute to student‑run radio and television outlets or create portfolio projects for online distribution. Many students complete a senior capstone or portfolio project synthesising production, strategy and research.

The degree structure typically integrates University general education requirements with a set of required core courses, production labs, and elective choices that let you specialise in areas such as broadcast journalism, audio production, digital media strategy, or video storytelling. Internships with local stations, public radio, advertising agencies and digital media companies are encouraged and supported.

Entry requirements

Applicants need an undergraduate admission to the University of Minnesota and must meet the University’s standard entry requirements for undergraduate study. In addition to academic preparation, the programme values demonstrated interest or experience in media — for example through coursework in English, media studies or technology, participation in student media, or personal media projects.

Admissions decisions are based on a holistic review of academic records, personal statements and extracurricular engagement. Prospective students are encouraged to submit a short portfolio or links to media work if available (audio clips, video samples, writing or digital projects), as this can help demonstrate practical skills and fit for the programme.

Career prospects

Graduates enter a broad media labour market. Typical roles include radio producer, television production assistant, video editor, digital content producer, podcast producer and host, social media manager, multimedia journalist, production coordinator and streaming content specialist. Skills learned in the programme are also applicable to careers in public relations, marketing communications, advertising, and media research.

The programme’s practical orientation and portfolio emphasis support transitions into entry‑level production and editorial roles as well as opportunities for freelance work, independent content creation and entrepreneurship in new media formats.

Why study at University of Minnesota

The University of Minnesota offers access to well‑equipped media labs, broadcast studios and editing suites where students gain hands‑on experience with industry‑standard gear and software. Located in the Twin Cities media market, the programme benefits from proximity to major public and commercial broadcasters, independent production companies and a vibrant cultural sector — all of which expand internship and networking opportunities.

Students can draw on interdisciplinary resources across the University, from journalism and media studies to theatre, film and business, enabling tailored combinations of creative and strategic skills. Faculty include practitioners and researchers who bring current industry experience into the classroom, and student media organisations provide regular opportunities to publish, broadcast and build a professional portfolio while studying.