Georgia Southern University

What you'll study

This undergraduate programme combines technical training in audio and video production with courses in media theory, writing and ethics. Core areas include studio and field production, digital editing, sound design, on-camera performance, multicamera directing, and live-broadcast techniques. Students learn to plan, produce and distribute content for radio, television and online platforms, with emphasis on storytelling for contemporary audiences.

• Production and technical skills: studio production, field production, audio engineering, video editing, lighting and camera operation.
• Content creation and storytelling: broadcast writing, scriptwriting for television and radio, feature production, documentary production, podcasting and narrative techniques.
• Digital and convergent media: social media strategy, multiplatform content distribution, web video production, mobile media and analytics.
• Theory, law and ethics: media law and regulation, ethics in journalism and broadcasting, media history and critical approaches to communication.
• Practical experience: practicum courses, production lab work, student-run radio/TV outlets and a senior capstone or portfolio project demonstrating professional-level work.

Instruction emphasises hands-on learning in broadcast studios and digital labs. Many modules include team-based projects that mirror industry workflows, and students are encouraged to build a demo reel or professional portfolio throughout the programme.

Entry requirements

Applicants should hold a high school diploma or equivalent and meet Georgia Southern University's general undergraduate admission criteria. Typical entry expectations include a combination of secondary-school academic performance and completion of standard admission requirements for the university. Evidence of interest or experience in media—such as a short portfolio, demo reel, relevant coursework or extracurricular involvement—can strengthen an application.

International applicants must demonstrate English language proficiency through recognised tests or alternative approved measures. Transfer applicants are assessed on college-level coursework; specific transfer credit decisions are made by the university. Some practical modules may require basic technical competency or completion of introductory production courses as prerequisites.

Career prospects

Graduates leave prepared for a range of roles across traditional and new media. Typical career paths include:

• Broadcast producer or production assistant in radio and television
• Videographer, editor or camera operator for news organisations, production companies or corporate media teams
• Digital content creator, social media manager or online video producer
• Podcast producer, audio engineer or sound designer
• Media researcher, media planner or roles in advertising and public relations
• Freelance production work, independent filmmaking or multimedia journalism

Many students also progress to postgraduate study in media, film, journalism or related communication fields, or pursue professional training and certification relevant to specialised technical roles.

Why study at Georgia Southern University

Georgia Southern offers a production-focused curriculum delivered in broadcast studios and digital media labs that reflect current industry standards. Small class sizes allow close mentorship from faculty with professional media experience, and students benefit from hands-on opportunities through campus media outlets and production practicum placements. The university's regional connections and internship partnerships give students practical workplace exposure with local broadcasters, production companies and digital agencies, helping to build networks and employment-ready portfolios.

The programme emphasises career-ready skills: technical proficiency, storytelling, legal and ethical understanding, and adaptability to changing media platforms. For students aiming to work in broadcasting or digital media, the combination of academic grounding and practical production experience makes Georgia Southern a strong place to launch a media career.