Rochester Institute of Technology

1 Scholarships 111 Programs 3 Degree levels
Bachelor

Bachelor's in Design and Applied Arts

DegreeBachelor
FieldDesign and Applied Arts.
B

Cost & earnings at Rochester Institute of Technology What students borrow here, and what they go on to earn

You borrow $26,778 median federal debt
You repay $304/mo over 10 years
Graduates earn $76,571 10 yrs after entry
Debt clears in 0.7 yrs of the salary premium
US Department of Education figures See the full breakdown →
F

Arts, Entertainment graduates earn a median $26,739 Across 239 US programmes, two years after finishing

See the degree grade →

The Bachelor of Design and Applied Arts at Rochester Institute of Technology is an undergraduate programme that combines studio practice, design theory and applied technologies to prepare students for careers in visual communication, industrial design, illustration and allied creative fields. It suits students who want a hands-on, interdisciplinary education with strong emphasis on portfolio development, professional practice and real-world projects.

What you'll study

This degree blends foundational art and design studios with specialised courses in applied arts. Students progress from observational drawing and design fundamentals into more advanced studies that emphasise concept development, materials and fabrication, digital techniques and professional presentation.

  • Core studios: observational drawing, 2D and 3D design, colour theory and visual literacy.
  • Digital and technical skills: digital imaging, vector graphics, typography, motion graphics and introductory coding for designers.
  • Applied arts pathways: options commonly include illustration, surface and textile design, ceramics, metalworking/jewellery, printmaking and interactive media.
  • Material processes and fabrication: ceramics, moulding and casting, metal fabrication, textiles processes and workshop safety.
  • Design thinking and professional practice: design research, user-centred design, portfolio development, branding, project management and ethics in design.
  • Collaborative and interdisciplinary projects: industry-sponsored projects, cross-disciplinary studios with engineering or computing, and community-engaged design work.
  • Capstone/portfolio project: final-year self-directed project that culminates in a public exhibition and professional portfolio review.

Programme structure typically includes general education requirements alongside major coursework, studio electives to refine a personal direction, and opportunities for internships or cooperative education placements to gain professional experience.

Entry requirements

Applicants are expected to hold a recognised secondary school diploma or equivalent. Admissions typically consider academic record, a creative portfolio and a statement of purpose that demonstrates interest in applied arts and design.

  • Academic qualifications: completion of secondary education with a solid academic record. Equivalent international qualifications are also accepted.
  • Portfolio: a curated selection of work demonstrating observational skills, process work and finished pieces across media; digital submissions are accepted and should be accompanied by brief descriptions.
  • English proficiency: proof of English language ability if the applicant’s prior education was not in English (accepted tests and score expectations are set by the university).
  • Additional materials: recommendation letters and a personal statement highlighting relevant interests, experience and goals may strengthen an application.

Transfer applicants and those with prior college-level coursework in art and design are considered; advanced standing may be awarded based on portfolio review and transcript evaluation.

Career prospects

Graduates from the Bachelor of Design and Applied Arts move into a wide range of creative roles across industries. The programme emphasises portfolio readiness and practical experience to support entry into professional practice.

  • Illustrator, editorial and commercial illustration
  • Surface and textile designer for fashion, interiors and product industries
  • Jewellery and metalsmithing designer or studio jeweller
  • Ceramic artist, production designer or studio technician
  • Graphic designer, branding specialist or motion graphics artist
  • Exhibition and set designer for museums, theatre and events
  • Product stylist, maker-entrepreneur or creative director for small studios
  • Further study: graduate programmes in fine art, design, art education and arts management

Many alumni also pursue freelance careers, start small design businesses, or join multidisciplinary teams in commercial studios and creative agencies.

Why study at Rochester Institute of Technology

Rochester Institute of Technology offers an applied, career-focused education with extensive studio facilities, dedicated fabrication labs and technology resources that support both traditional craft and contemporary digital practice. The institution’s emphasis on experiential learning provides multiple pathways for real-world experience, including cooperative education placements, industry projects and internships.

  • Facilities and workshops: well-equipped studios for ceramics, metals, printmaking, textiles and digital fabrication that allow students to experiment with a wide range of materials and processes.
  • Interdisciplinary environment: opportunities to collaborate with students in engineering, computing and business, reflecting the cross-disciplinary nature of contemporary creative practice.
  • Professional preparation: career services, portfolio reviews and networking events help students transition into the creative workforce.
  • Industry connections: partnerships with local and national creative organisations provide project opportunities, exhibitions and pathways to employment.

The programme is suited to students who want both craft-based training and contemporary design skills, aiming to build a versatile portfolio and a practical pathway into the creative industries.

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Programme details are indicative and may change — always verify current information with the official university website before applying.