Los Angeles

What you'll study

The programme blends core management training with specialist modules relevant to the creative and media sectors. Teaching typically includes lectures, case studies, guest seminars with industry professionals and applied project work.

• Core management modules: organisational strategy, financial management for the creative sector, marketing and audience development, project and operations management.
• Sector‑specific modules: entertainment business and distribution, music and live events management, film and television production economics, publishing and digital media ecosystems.
• Legal and commercial modules: intellectual property and rights management, contract negotiation, licensing and revenue models for digital platforms.
• Digital and innovation modules: data analytics for audience insight, digital content strategy, new business models including streaming and direct‑to‑consumer approaches.
• Applied learning: consultancy projects with cultural organisations, industry placements or internships, and a capstone project or dissertation that addresses a practical industry challenge.

Entry requirements

Applicants are normally expected to hold a recognised undergraduate degree in any discipline. Admissions favour candidates with some relevant experience—this can include internships, employment in creative industries, volunteering with cultural organisations, or demonstrable entrepreneurial activity.

• Honours degree (or equivalent) in any subject; applicants with substantial professional experience may be considered without a conventional academic background.
• Evidence of interest in arts, entertainment or media management, such as a CV showing relevant work, a personal statement outlining career goals, and references.
• Where English is not the first language, an approved English language qualification is required at the level expected by postgraduate programmes.
• Some programmes may request an interview (in person or online) or a short practical exercise; formal entrance tests are not commonly required.

Career prospects

Graduates move into a wide range of roles across creative industries, public culture and related commercial sectors. The programme emphasises transferable management skills alongside sector knowledge, helping graduates assume leadership positions quickly.

• Arts and cultural organisation management (galleries, museums, theatres, performing arts companies)
• Production and operations roles in film, television and live events
• Marketing, audience development and digital content strategy for media companies and streaming platforms
• Rights management, licensing and business affairs functions in music, publishing and screen industries
• Talent and artist management, festival and programme direction, and entrepreneurial ventures (start‑ups, independent production companies)
• Consultancy and policy roles focused on cultural strategy, creative economy development and public funding for the arts

Why study at Los Angeles

Studying this programme in Los Angeles places you at the heart of one of the world’s largest creative and entertainment ecosystems. The city offers unparalleled access to studios, production houses, record labels, independent producers and major festivals, which supports internship opportunities, industry networking and guest teaching from active professionals.

Beyond industry access, the region’s diverse cultural organisations and vibrant independent scene provide rich settings for applied projects and research. Students benefit from a professional ecosystem where innovation in digital distribution, immersive media and cross‑platform storytelling is developed and implemented, helping graduates to launch and scale careers in the global creative economy.